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Aleksandar Vekic, Jelena Borocki, Angela Fajsi
Research Question: This paper explores the potential of new start-ups and spin-offs within the university capacity and their impact on the process of creating an entrepreneurial ecosystem. Motivation: The research presented in this paper is motivated by ...
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Shweta More, Moad Idrissi, Haitham Mahmoud and A. Taufiq Asyhari
The rapid proliferation of new technologies such as Internet of Things (IoT), cloud computing, virtualization, and smart devices has led to a massive annual production of over 400 zettabytes of network traffic data. As a result, it is crucial for compani...
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António Cardoso, Manuel Sousa Pereira, José Carlos Sá, Daryl John Powell, Silvia Faria and Miguel Magalhães
This study aimed to understand the impact of digital culture on companies? knowledge and constant commitment to digital transformation, as well as its impact on organizations as a whole. Secondly, it aimed to explore the impact of digital technology adop...
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Pankaj Khatiwada, Bian Yang, Jia-Chun Lin, Godfrey Mugurusi and Stian Underbekken
Internet of Things (IoT) devices have changed how billions of people in the world connect and interact with each other. But, as more people use IoT devices, many questions arise about how these devices handle private data and whether they properly ask fo...
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Shivashankar Hiremath, Eeshan Shetty, Allam Jaya Prakash, Suraj Prakash Sahoo, Kiran Kumar Patro, Kandala N. V. P. S. Rajesh and Pawel Plawiak
The internet has become an indispensable tool for organizations, permeating every facet of their operations. Virtually all companies leverage Internet services for diverse purposes, including the digital storage of data in databases and cloud platforms. ...
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Nada Mallah Boustani and Claude Chammaa
This paper aims to explore Youth?s attitudes towards digital marketing utility perception and its effect on behavioral patterns in a cross-cultural perspective. The unified theory of acceptance and use of technology (UTAUT 2) model was adopted together w...
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Glauber Ruan Barbosa Pereira, Luciana Gondim de Almeida Guimarães, Yan Cimon, Lais Karla Da Silva Barreto and Cristine Hermann Nodari
The advancement of new technologies and the increasingly inseparable presence of logistics systems in the daily life of cities, industries, companies, and society has been modifying how logistics processes are implemented in these environments based on t...
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Trishala Chauhan, Shilpa Sindhu and Rahul S. Mor
The spike in internet users led healthcare companies to confer their agile presence on various digital platforms and engage customers online to increase their viability amid the rising competition. Online customer engagement takes place through branded c...
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Peter R. J. Trim, Yang-Im Lee and An Vu
Social media usage is a direct result of Internet connectivity and is gaining increased prominence in business-to-consumer (B2C), business-to-business (B2B), and consumer-to-business (C2B) relationship building, which is allowing marketers to devise and ...
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Konstantinos Charmanas, Konstantinos Georgiou, Nikolaos Mittas and Lefteris Angelis
Home automation technologies are a vital part of humanity, as they provide convenience in otherwise mundane and repetitive tasks. In recent years, given the development of the Internet of Things (IoT) and artificial intelligence (AI) sectors, these techn...
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