2   Artículos

Psychological Implications of Customer Participation in Co-Production

Revista: JOURNAL OF MARKETING    Formato: Impreso

Tabla de contenido: Vol: 67 Num: 1 Par: 0 Año: 2003

Managing Business-to-Business Customer Relationships Following Key Contact Employee Turnover in a Vendor Firm

Revista: JOURNAL OF MARKETING    Formato: Impreso

Tabla de contenido: Vol: 66 Num: 2 Par: 0 Año: 2002