9   Artículos

Does In-Store Marketing Work? Effects of the Number and Position of Shelf Facings on Brand Attention and Evaluation at the Point of Purchase.

Revista: JOURNAL OF MARKETING    Formato: Impreso

Tabla de contenido: Vol: 73 Num: 6 Par: 0 Año: 2009

Supersize in One Dimension, Downsize in Three Dimensions: Effects of Spatial Dimensionality on Size Perceptions and Preferences

Revista: JOURNAL OF MARKETING RESEARCH    Formato: Impreso

Tabla de contenido: Vol: 46 Num: 6 Par: 0 Año: 2009

Transfer-Appropriate Processing, Response Fluency, and the Mere Measurement Effect

Revista: JOURNAL OF MARKETING RESEARCH    Formato: Impreso

Tabla de contenido: Vol: 44 Num: 2 Par: 0 Año: 2007

Is Obesity Caused by Calorie Underestimation? A Psychophysical Model of Meal Size Estimation

Revista: JOURNAL OF MARKETING RESEARCH    Formato: Impreso

Tabla de contenido: Vol: 44 Num: 1 Par: 0 Año: 2007

The art of creating smart questions

Revista: IEEE ENGINEERING MANAGEMENT REVIEW    Formato: Impreso

Tabla de contenido: Vol: 34 Num: 2 Par: 0 Año: 2006

Can ¿Low-Fat¿ Nutrition Labels Lead to Obesity?

Revista: JOURNAL OF MARKETING RESEARCH    Formato: Impreso

Tabla de contenido: Vol: 43 Num: 4 Par: 0 Año: 2006

Do Intentions Really Predict Behavior? Self-Generated Validity Effects in Survey Research

Revista: JOURNAL OF MARKETING    Formato: Impreso

Tabla de contenido: Vol: 69 Num: 2 Par: 0 Año: 2005

When Are Stockpiled Products Consumed Faster? A Convenience-Salience Framework of Postpurchase Consumption Incidence and Quantity

Revista: JOURNAL OF MARKETING RESEARCH    Formato: Impreso

Tabla de contenido: Vol: 39 Num: 3 Par: 0 Año: 2002