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Colin Williams
Those engaging in tax non-compliance have been conventionally explained as rational economic actors partaking when the benefits outweigh the costs, and thus public administrations have sought to enforce compliance using a deterrence approach which increa...
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Elsamari Botha,Georgina Creaven,Jenna Mandy
AbstractPurpose: While millions of dollars is spent yearly on health endorsements, and its associated research, findings in studies where product category wasn?t considered might be inaccurate.Design/methodology/approach: An experimental research design ...
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Ali Abou Ali,Alaa Abbass,Nihal Farid
Pág. 63 - 73
This paper inspects the relationship between purchase intention in social media context and relevant factors namely: trust, perceived risk, online behavioral advertising, and social commerce constructs. Using judgmental sampling technique, 384 questionna...
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Mihalj Bakator, Dejan Ðordevic, Dragan Cockalo, Srdan Bogetic
Pág. 53 - 64
Research Question: In this paper the effect of consumers? relationship towards a company on brand loyalty is analysed. Motivation: The main goal is to determine if consumers? relationship towards a company develops brand loyalty. In addition, consumer-br...
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Ni Made Sunarsih,Ni Putu Shinta Dewi,Monica Ni Nyoman Aprilia Kireina
Pág. 94 - 103
Company value was a picture of a company in certain condition that they want to achieve as a form of trust from people to the company. The long term goals that they have when they start a company was to increase the value of the company, and to increase ...
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