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JOURNAL OF MARKETING
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JOURNAL OF MARKETING
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Vol: 74 Núm: 5 Par: 0 (2010)
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Artículo
ARTÍCULO
TITULO
The Diffusion of Market Orientation Throughout the Organization: A Social Learning Theory Perspective
Son K Lam
Florian Kraus
Michael Ahearne
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PÁGINAS
pp. 61 - 79
NÚMERO
Volumen: 74 Número: 5 Parte: 0 (2010)
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ADMINISTRACIÓN
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Journal of Economics, Business & Accountancy
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