Inicio  /  JOURNAL OF MARKETING  /  Vol: 73 Núm: 3 Par: 0 (2009)  /  Artículo
ARTÍCULO
TITULO

Does Customer Demotion Jeopardize Loyalty?

Tillmann Wagner    
Thorsten Hennig-Thurau    
Thomas Rudolpf    

Resumen

No disponible

 Artículos similares

       
 
Zuzana Svobodová and Jaroslava Rajchlová    
The issue of online shopping behavior is gaining importance with the continued development of e-commerce. E-commerce businesses that aim to be successful in the online market in the long run must consider the factors of online shopping behavior when crea... ver más

 
Catherine Njoki Chege, Kenneth Wanjau, Severina Nkirina     Pág. 357 - 366
The Insurance industry is essential to the economic course of every nation attaining sustainable growth and prosperity. However, the industry continues to experience a marginal growth of 2.5% compared to the global real term growth of 4%. This study anal... ver más

 
Feliks Anggia Binsar Kristian Panjaitan     Pág. 17 - 22
The research objective was to find clarity about the effect of service quality, product quality, customer value and the image of Islamic banking in East Java. The research approach is quantitative, explanatory. The population of this study is Islamic ban... ver más

 
klaus Solberg Söilen    
It is often heard, and even more often seen written, for example on social media, that that there is nothing new in the competitive intelligence (CI) field. There are no new ideas, the ideas that are being expressed are the same old, there is no developm... ver más

 
Mulyanto Nugroho,Mario Sarisky Dwi Ellianto,Yusuf Eko Nurcahyo     Pág. 179 - 184
The integration of computerization in the company allows the groove and access to information in the company can quickly and accurately are reinforced on all fronts. The integration of computerized currently used large companies to compete and develop is... ver más