REVISTA

JOURNAL OF MARKETING RESEARCH

ISSN: 0022-2437   Frecuencia: 4   Formato: Impresa

Tablas de contenido  

17 artículos asociados

Volumen 43 Número 3 Parte 0 Año 2006

Teck H. Ho, Noah Lim, and Colin F. Camerer
 

Drazen Prelec
 

Eric J. Johnson
 

Teck H. Ho, Noah Lim, and Colin F. Camerer
 

Judith A. Chevalier and Dina Mayzlin
 

Yuanping Ying, Fred Feinberg, and Michel Wedel
 

Michelle L. Roehm and Alice M. Tybout
 

Aparna A. Labroo and Angela Y. Lee
 

Rajagopal Raghunathan and Kim Corfman
 

Donnel A. Briley and Jennifer L. Aaker
 

Roselinde Kessels, Peter Goos, and Martina Vandebroek
 

Timothy J. Gilbride, Greg M. Allenby, and Jeff D. Brazell
 

Hans Baumgartner and Jan-Benedict E.M. Steenkamp
 

Dennis Fok, Csilla Horváth, Richard Paap, and Philip Hans Franses
 

Robert Zeithammer
 

Bart J. Bronnenberg, Carl F. Mela, and William Boulding
 

Rajesh Chandy, Brigitte Hopstaken, Om Narasimhan, and Jaideep Prabhu