6   Artículos

 
en línea
Y. Hefer, M. C. Cant, J. A. Wiid    
The purpose of this study was to determine the factors that motivate and challenge people when starting up their own small business. This paper includes the challenges that entrepreneurs encounter, advantages and disadvantages of owning ones own business... ver más

 
en línea
Y. Hefer, M. C. Cant    
Competition in the educational market is increasing at a rapid rate. With e-education and the increasing globalisation taking place, universities are competing more and more for student numbers. Service quality has become one of those factors that differ... ver más

 
en línea
Yolande Hefer, Michael. C. Cant    
Several consumers think they only purchase products when they go shopping, however time and time again they purchase the experience of shopping as well. The experience of shopping is highly influenced by the visual merchandising displays (also known as f... ver más

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