3   Artículos

 
en línea
Hossam Deraz     Pág. 32 - 40
The aim of this paper is to propose a conceptual framework addressing factors that predict users? assessment of the value of ads on social networking sites. The basic unit of analysis is the SNSs? user. The action scene is composed of a set of components... ver más
Revista: International Review of Management and Marketing    Formato: Electrónico

 
en línea
Elisabeth Platzer,Otto Petrovic     Pág. pp. 43 - 50
This paper presents a new learning environment for developers of mobile apps that merges two quite different views of the same topic. Creative design and system engineering are core issues in the development process that are based on diverging principles... ver más

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