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M. Segarra-Oña,A. Peiró-Signes,R. Cervelló-Royo
Pág. e068
Partiendo del modelo validado por los autores que determina como variables que afectan a la eco-innovación la orientación a procesos, a productos y la obtención de información de fuentes de mercado, identificamos distintos grupos atendiendo al comportami...
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Jose Vicente Sanchis Verdeguer, Angel Peiro-Signes, Maria-del-Val Segarra-Ona
A growing trend in the hospitality industry is the promotion of products and services on social networks as an effective and economical way to reach a very important population mass with a bidirectional speech.The aim of this paper is to explore the proc...
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Maria del Val Segarra-Ona, Luis Miret-Pastor, Angel Peiro-Signes
Food industry is the largest industrial sector in both, the EU and the U.S., feature that persists in Spain where it accounts for 17% of total industrial sales, 7% of GDP, and employs over 500,000 people. However, different analysis warn about the loss o...
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Maria del Val Segarra-Ona, Maria De-Miguel-Molina, Ana Paya-Martinez
The aim of this paper is to review the most important literature in relation to the special characteristics of the eco design as part of the innovation portfolio of companies.Eco design is a methodology that takes into account the environmental condition...
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