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Any Octaviany, Nor Norisanti, Dicky Jhoansyah     Pág. 1 - 7
Brand loyalty is one concept that plays a very important role in marketing strategies to maintain customers who are loyal to the brand. The purpose of this research is to explain the influence of bran reliability and brand intention as brand trust?s dime... ver más
Revista: Journal of Economic; Bussines and Accounting (COSTING)    Formato: Electrónico

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