5   Artículos

The Incentive and Selection Roles of Sales Force Compensation Contracts

Revista: JOURNAL OF MARKETING RESEARCH    Formato: Impreso

Tabla de contenido: Vol: 48 Num: 4 Par: 0 Año: 2011

Contract Specificity and its Performance Implications.

Revista: JOURNAL OF MARKETING    Formato: Impreso

Tabla de contenido: Vol: 74 Num: 2 Par: 0 Año: 2010

When Should Original Equipment Manufacturers Use Branded Component Contracts with Suppliers?

Revista: JOURNAL OF MARKETING RESEARCH    Formato: Impreso

Tabla de contenido: Vol: 46 Num: 5 Par: 0 Año: 2009

Customizing Complex Products: When Should the Vendor Take Control

Revista: JOURNAL OF MARKETING RESEARCH    Formato: Impreso

Tabla de contenido: Vol: 43 Num: 4 Par: 0 Año: 2006

Strategic Fit in Industrial Alliances: An Empirical Test of Governance Value Analysis

Revista: JOURNAL OF MARKETING RESEARCH    Formato: Impreso

Tabla de contenido: Vol: 42 Num: 3 Par: 0 Año: 2005