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Yasid .,Fikri Farhan,Yuli Andriansyah     Pág. 27 - 31
This paper is aimed to investigate the factors affecting the awareness of Muslim students towards halal food products. The variables used are religious belief, self-identity and media exposure as the independent variables and costumers? awareness as the ... ver más
Revista: International Review of Management and Marketing    Formato: Electrónico

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