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Karl Nikolai Quetua,Maria Clarizze Jade Juan,Gheena Rhae Mariah Katipunan,Clyde Marcus Velasco,Antonio Jr. Etrata
Pág. 43 - 62
With the rising numbers and interest in the financial literacy of Filipinos, more and more people are delving into investment assets. In this case, investment firms in the Philippines must discover new methods to address the current demand for investment...
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Hendar Hendar,Alifah Ratnawati,Wan Maziah Wan Ab Razak,Zalinawati Abdullah
This study aims to investigate and examine the mediating role of specialized marketing capabilities (SMC) in the relationship between market intelligence (MI) and business performance (BP) on Indonesia retail fashion SMEs. This study used 330 SMEs with m...
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klaus Solberg Söilen
This is volume number 10, meaning JISIB has published articles in intelligence studies for ten consecutive years. We have addressed the changes in the discipline during these years in articles and notes. I want to share with you another reflection. This ...
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Lavenia Hariono,Elwin Graciano Lay,Sarah Maulida Primaputri
Pág. 155
The globalization era and the next decades are a crucial time for the relationship between tour and travel and sustainable development. The need to preserve the world?s inherent assets for future generations is becoming an imperative goal not only for to...
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Tanti Handriana
Pág. 59 - 68
The purpose of this study is to investigate the role of donors trust and relationship commitment in a non-profit organization. This study used a survey method and takes individual donors of Lembaga Amil Zakat as the research samples. There are 117 respon...
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Gillian Coote Martin
Customer equity is based on the assumption that a customer is a financial asset that needs proper management. The drivers of customer equity are relationship equity, value equity, and brand equity, which focus on the link between the customer and the fir...
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John Abernathy, Tom Kubick, Adi Masli
Management theory suggests that the presence of the Chief Marketing Officer in the Top Management Team reflects a corporate emphasis on marketing and customer relations. Finance theory suggests that this emphasis should translate into additional sharehol...
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Y. Jordaan,T. G. Kotzé,H. Louw
AbstractIn South Africa, some of the bigger credit issuers operating in the direct marketing environment, specifically non-bank, personal finance companies, have complained that they are not seeing the return-on-investment they have come to expect from t...
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Robert MacGregor,L. Vrazalic,S. Carlsson,D. Bunker,M. Magnusson
In the past, organisations relied on traditional quantitative metrics, such as Return on Investment (ROI) to make decisions when investing in technology. With the advent of electronic commerce (EC), organisations have had to rethink their investment and ...
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Johan de W. Bruwer,Norbert E. Haydam
AbstractHuman capital theory postulates that investment in people represents an investment in their productive capacity, whether it be in the form of formal educational training or on-the-job training. Today few, if any, occupations require no investment...
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