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Mohammad Al Khasawneh, Abdel-Aziz Ahmad Sharabati, Shafig Al-Haddad, Rania Al-Daher, Sarah Hammouri and Sima Shaqman
The context of Display Google ads and its components has significant importance to previous studies. However, the full understanding of the variables that influence both Display Google ads avoidance and intention to click has not been thoroughly acknowle...
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Alexandros Rouchitsas and Håkan Alm
Pedestrians base their street-crossing decisions on vehicle-centric as well as driver-centric cues. In the future, however, drivers of autonomous vehicles will be preoccupied with non-driving related activities and will thus be unable to provide pedestri...
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Hasnizam Shaari,Intan Shafinaz Ahmad
Pág. 209 - 215
Brand commitment studies had gained considerable attention in today?s marketing practices. Sustaining the brand competitive advantages become challenging especially in the context of digital marketing. Development of Web 2.0 that enable...
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Tom Seymour, Dean Frantsvog, Satheesh Kumar
As the number of sites on the Web increased in the mid-to-late 90s, search engines started appearing to help people find information quickly. Search engines developed business models to finance their services, such as pay per click programs offered by Op...
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