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Assyifa Nur Amanda Putri,Innocentius Bernarto
Pág. 77 - 90
This research aims to analyze the positive influence of price fairness, promotion, and perceived ease of use on repurchase intention. The survey method was used to analyze the results. Data collection technique was carried out through a questionnaire ins...
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Ketut Mia Tiara, Trianadewi Trianadewi, Doni Tirtayasa
Pág. 68 - 73
This study plans to determine the relationship between store layout, product variety, product design and service quality on repurchase interest at Zero Outlet Singaraja. The information checking strategy used in this exploration is Structural Equation Mo...
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Enrico C. Mendoza
Pág. 1 - 10
With increased e-commerce competition, people are now resorting to online shopping instead of traditional stores to do personal shopping. With the current pandemic, there is more reason why shoppers would not step out of their homes. It?s therefore...
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Mohc. Velian Muhajir, Tias Andarini Indarwati
Pág. 60 - 77
Bubble drink products are one of the beverage trends that have developed this year, even during the Covid 19 pandemic. One of the bubble drink brands that is in demand by the public especially teenagers in Indonesia is Chatime, in which consumers do not ...
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Sudirman Zaid
Pág. 12 - 18
This study aims to determine the relationship between trust, satisfaction, and repurchase intention at online shopping providers, such as Tokopedia, Bukalapak, Lazada, Zalora, and Blibli, in Kendari City. In detail, this study also aims to determine the ...
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Muhammad Rashid Rafiq,Rai Imtiaz Hussain,Shahbaz Hussain
Pág. 117 - 126
The present research intends to investigate the effect of logo shapes redesign on brand loyalty and repurchase intention. The analysis also explores the mediating role of brand attitude between logo shapes redesign, brand loyalty, and...
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Ni Putu Cempaka Dharmadewi Atmaja,Ni Made Dwi Puspitawati
Pág. 25 - 32
The purpose of this study was to determine the role of the strength of the reference group in moderating the effect of e-commerce service quality and customer satisfaction on online repurchase intentions. The selected respondents were adolescents aged 17...
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This study investigates the repurchase intention of passengers who have experienced premium economy class. To achieve the research purpose, we examine the relationship among psychological factors, perceived price, perceived service quality, perceived val...
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Mohammed Nasser Hadi, Ali N Hadi, Mohammed A. Abdulrab
Pág. 172 - 184
This study attempted to establish the relationship between vendor characteristics and relationship quality on consumer B2B E-commerce in Yemen. E-commerce is gaining a lot of attention, especially in the Arabian world, as such we formulated and tested a ...
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Riwidya Tri Oktavia
Pág. 108 - 120
This study focuses on the role of salesperson in increasingrepurchase intention through trust that formed between salespersonand customers. The purpose of this study is to determine the effectof salesperson's expertise and salesperson's likeability on tr...
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