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Rafael Galvão Nojima,Carlos Eduardo Jacoby,Claudio Antonio Rojo
Pág. 130 - 142
In an environment of frequent changes, organizations are constantly influenced by the environment in which they operate. For higher education institutions the rule is the same, therefore, becomes essential to the adoption of effective strategies for...
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Ronaldo Jose Seramim,Tamara Pereira Zanella,Claudio Antonio Rojo
Pág. 15 - 33
Este estudo aborda a forma como a imagem organizacional é transmitida ao público externo a partir das dimensões da sustentabilidade. O objetivo foi identificar as estratégias de sustentabilidade evidenciadas na comunicação empresarial oficial de uma coop...
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Denise de Cuffa,Claudio Antonio Rojo,Emerson Antonio Maccari
Pág. 17 - 34
This research aimed at proposing a knowledge management plan to increase competitiveness in an information technology company. It used qualitative methodology based on a study case, which analyzed the context of internal and external environments in whic...
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