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Estefania Estefania, Wisnu Yuwono
Pág. 103 - 114
Tujuan dari penelitian adalah pengujian pengaruh antara social media element seperti entertainment, interaction, trendiness, customization dan e-wom terhadap consumer brand engagement pada purchase intention smartphone. Metode yang digunakan adalah surve...
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Linda Saulite and Deniss ?ceulovs
While research on traditional media brands has increased in recent years, few studies examine news media brands and their brand strategies, particularly distinctive brand associations unrelated to media brand content and their impact on audience media br...
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Paula M. Procter
Misinformation and disinformation are prevalent across society today, their rise to prominence developed mainly through the expansion of social media. Communication has always been recognised in health and care settings as the most important element betw...
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Ling Zhao, Li Luo, Bo Li, Liyan Xu, Jiawei Zhu, Silu He and Haifeng Li
The city landscape is largely related to the design concept and aesthetics of planners. Influenced by globalization, planners and architects have borrowed from available designs, resulting in the ?one city with a thousand faces? phenomenon. In order to c...
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I Gede Eko Putra Sri Sentanu,Ardian Prabowo,Klara Kumalasari,Aulia Puspaning Galih,Rendra Eko Wismanu
Pág. 214 ? 236
This research aims at creating a concept of cooperation between stakeholders in developing eco-tourism in Batu City. Eco-tourism and the role of stakeholders are related to one another. It is due to the urge of stakeholders to work together in managing t...
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Ferhat Sayim,Nurdan Serdar
Pág. 1 - 7
In recent years, online shopping, online financial transactions and social media have become a subject of interest to everyone. Current economic news and economic developments are being interpreted by all. In addition, individuals constitute the class of...
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Ainhoa Serna, Jon Kepa Gerrikagoitia, Unai Bernabé, Tomás Ruiz
Pág. 1 - 8
Urban transport became an important element in the promotion of strategies towards sustainability, in fact one of the challenges posed by booming urban populations is the question of mobility. Traditional travel survey methods used to study urban mobilit...
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Sumit Chaturvedi,Sachin Gupta,Devendra Singh Hada
Pág. 935 - 943
The growing use of social media is changing the consumer buying behavior across countries and regions. However, consumers in a developing region like Rajasthan are generally described as risk reluctant and hence the impact of social media on consumer onl...
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A. Nelmapius,C. Boshoff
AbstractSocial media is a unique marketing communication medium to engage with a new generation of consumers and it has become an essential element of many organisations? strategic planning. On social media sites, consumers are engaging with and producin...
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Abdurrahman Dinc
Pág. 11 - 17
Information technology is very heavily used in every aspect of life and also actively used in the field of tourism. Internet undoubtedly one of the most basic indispensable communication element in today's world. Today internet which is used in ev...
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