2   Artículos

 
en línea
Mohannad A.M. Abu Daqar,Ahmad K. A. Smoudy     Pág. 22 - 31
The main aim of the study is to examine the role of Artificial Intelligence (AI) on Enhancing Customer Experience in Palestine through different industries, such as banks and telecommunication companies. Interviews and a structured questionnaire were the... ver más
Revista: International Review of Management and Marketing    Formato: Electrónico

 
en línea
Mohannad A. M. Abu Daqar,Ahmad K. A. Smoudy     Pág. 39 - 46
The main aim of this study is to investigate the impact of Customer Relationship Management on consumer buying behavior. The researcher used primary data through a close-ended structured survey were distributed at banks customers in Palestine, and the se... ver más
Revista: International Review of Management and Marketing    Formato: Electrónico

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