119   Artículos

 
en línea
Ivana ?tulec, Kristina Petljak, Anja Kukor     Pág. 138 - 151
Revista: European Journal of Economics and Business Studies    Formato: Electrónico

 
en línea
Waseem Abbas, Zuping Zhang, Muhammad Asim, Junhong Chen and Sadique Ahmad    
In the ever-expanding online fashion market, businesses in the clothing sales sector are presented with substantial growth opportunities. To utilize this potential, it is crucial to implement effective methods for accurately identifying clothing items. T... ver más
Revista: Information    Formato: Electrónico

 
en línea
Henrique José Wilbert, Aurélio Faustino Hoppe, Andreza Sartori, Stefano Frizzo Stefenon and Luís Augusto Silva    
While there are several ways to identify customer behaviors, few extract this value from information already in a database, much less extract relevant characteristics. This paper presents the development of a prototype using the recency, frequency, and m... ver más
Revista: Algorithms    Formato: Electrónico

 
en línea
Hadiqa Riaz, Umair Baig, Ieva Meidute-Kavaliauskiene and Hassaan Ahmed    
This research work was designed to investigate the changing dynamics of the retail landscape driven by omnichannel retailing, and to determine the effects on the omnichannel customer?s experience. The role of omnichannel customer behavior in the relation... ver más
Revista: Information    Formato: Electrónico

 
en línea
Kleanthis G. Gatziolis, Nikolaos D. Tselikas and Ioannis D. Moscholios    
The World Wide Web is evolving rapidly, and the Internet is now accessible to millions of users, providing them with the means to access a wealth of information, entertainment and e-commerce opportunities. Web browsing is largely impersonal and anonymous... ver más
Revista: Future Internet    Formato: Electrónico

 
en línea
Michele Fiorentino, Marina Ricci, Alessandro Evangelista, Vito Modesto Manghisi and Antonio Emmanuele Uva    
The choice of furniture in a retail store is usually based on a product catalog and simplistic product renderings with different configurations. We present a preliminary field study that tests a Multi-Sensory In-Store Virtual Reality Customer Journey (MS... ver más
Revista: Future Internet    Formato: Electrónico

 
en línea
Tran Hung Nguyen, Xuan Cu Le and Thi Hai Ly Vu    
Digital transformation has profoundly influenced various socio-economic fields and induced retailing firms to utilize digital innovations to maximize business effectiveness in the digital era. The study aims to pinpoint the motivations for online retaili... ver más

 
en línea
Kamarin Merritt and Shichao Zhao    
As e-commerce continues to grow on a rapid scale, the rise of new technological innovations has come about, such as that of live stream commerce, which has risen rapidly throughout China through the successful case of Taobao Live. Therefore, this researc... ver más

 
en línea
Toyin Adebayo     Pág. 93 - 98

 
en línea
Mengshuai Zhu, Chen Shen, Yajun Tian, Jianzhai Wu and Yueying Mu    
Facing the changes in China?s agricultural products marketing channel, smallholder farmers with different characteristics choose various strategies to obtain more benefits. To analyze factors affecting smallholder farmers? marketing channel choice, we cl... ver más
Revista: Agriculture    Formato: Electrónico

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