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Marsya Ma?ruvinna El-Mekka Rostianto, Asep M Ramdan, Faizal Mulia     Pág. 8 - 14
The aim this research is to know the influence of testimonial and brand image towards buying decision. The method of this research is using kind of samples including random samples and questionnaires to 200 consumers. The analytical technique, in here is... ver más
Revista: Journal of Economic; Bussines and Accounting (COSTING)    Formato: Electrónico

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