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Omar Mohammed Horani, Ali Khatibi, Anas Ratib AL-Soud, Jacquline Tham and Ahmad Samed Al-Adwan
The adoption of business analytics (BA) has become increasingly important for organizations seeking to gain a competitive edge in today?s data-driven business landscape. Hence, understanding the key factors influencing the adoption of BA at the organizat...
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Ahmad Samed Al-Adwan, Mohammad Kasem Alrousan, Husam Yaseen, Amer Muflih Alkufahy and Malek Alsoud
Despite the fact that online purchase intention has been widely investigated, little is known about the e-retailer-based signals used to reduce online customers? uncertainty perception in high-uncertainty-avoidance (UA) societies. Thus, based on signalin...
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Ahmad Samed Al-Adwan and Maher Ahmad Al-Horani
The Customer trust, satisfaction and loyalty with regard to the provision of e-commerce services is expected to be critical factors for the assessment of the success of online businesses. Service quality and high-quality product settings are closely link...
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