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Raluca-Alexandra Ceocea,Costel Ceocea,Ovidiu-Leonard Turcu,Nicoleta Ciucescu,Andreea Feraru-Prepeli?a
As the COVID-19 pandemic affected the entire world, companies had to develop new techniques and practices to adapt to digital transformation, there came a need for change, for a restructuring of organizational management policy with reference to marketin...
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Nicoleta Ciucescu,Costel Ceocea,Ovidiu-Leonard Turcu,Andreea Feraru-Prepeli?a,Raluca-Alexandra Ceocea
This paper is a theoretical approach of the importance of functional strategies use by organizations in order to reach set targets. Functional strategies are closely linked to the changing competitive environment. Functional strategies may be the competi...
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Roxana Mironescu,Ovidiu Leonard Turcu,Costel Ceocea
The prerequisite for the smooth functioning of the business risk management is the correct identification. Basically, identifying business risks is fundamental to determine the optimal level of protection for a given activity. If the risk is underestimat...
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Petrica Stoica,Ovidiu Leonard Turcu
All organisations are primarily interested in maintaining and increasing intellectual capital assets, and knowledge management represents only a manner of supporting the satisfaction of this interest and of laying stress on this type of assets. A mistake...
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