5   Artículos

The Effect of Marketer-Suggested Serving Size on Consumer Responses: The Unintended Consequences of Consumer Attention to Calorie Information

Revista: JOURNAL OF MARKETING    Formato: Impreso

Tabla de contenido: Vol: 76 Num: 1 Par: 0 Año: 2012

The Sources and Consequences of the Fluent Processing of Numbers

Revista: JOURNAL OF MARKETING RESEARCH    Formato: Impreso

Tabla de contenido: Vol: 48 Num: 2 Par: 0 Año: 2011

Attentional Contrast During Sequential Judgments: A Source of the Number-of-Levels Effect

Revista: JOURNAL OF MARKETING RESEARCH    Formato: Impreso

Tabla de contenido: Vol: 45 Num: 4 Par: 0 Año: 2008

Transfer-Appropriate Processing, Response Fluency, and the Mere Measurement Effect

Revista: JOURNAL OF MARKETING RESEARCH    Formato: Impreso

Tabla de contenido: Vol: 44 Num: 2 Par: 0 Año: 2007

The Neglect of Prescreening Information

Revista: JOURNAL OF MARKETING RESEARCH    Formato: Impreso

Tabla de contenido: Vol: 43 Num: 4 Par: 0 Año: 2006