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Piotr Lis
Pág. 2 - 6
Dear Readers,I have the pleasure of presenting to you the first issue of our research journal entitled ?Research Papers in Economics and Finance? (REF), published by the Faculty of Economics at Poznan University of Economics and Business. Caring about th...
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Siva Prakash Ramasamy
The purpose of this article review is to examine the interrelation of customised learning and brand trust with online learning. There are thirty journal articles utilized for the purpose of this paper construction. The findings in the journals suggest th...
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Dafnis N. Coudounaris, Peter Björk, Tõnis Mets, Rustam Asadli and Andreea I. Bujac
Based on the trust/commitment theory and the customer-based brand equity theory, this study aims to ascertain which of the brand equity drivers of A. Le Coq beer have an impact on attachment and its overall brand equity in the Estonian brewery market. In...
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Ria Octavia,Rahmawati Azizah,Shafitranata Shafitranata
Pág. in press
Mobile Banking is the most widely used banking service application to meet the needs of online transactions. It is inseparable from the influence of the consumer brand engagement (CBE) concept, which is developing the engagement concept by combining mark...
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Richard Egan and Drea Zigarmi
This empirical study on employee perspectives of latent leader value orientations (LVOs), employee psychological job states, and work intentions deployed an online survey to 944 employees within global organizations. Empirical analysis using structural e...
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Colm Brandon, Adam J. Doherty, Dervla Kelly, Desmond Leddin and Tiziana Margaria
Cancer misinformation is becoming an increasingly complex issue. When a person or a loved one receives a diagnosis of possible cancer, that person, family and friends will try to better inform themselves in this area of healthcare. Like most people, they...
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Michelle P. Banawan, Jinnie Shin, Tracy Arner, Renu Balyan, Walter L. Leite and Danielle S. McNamara
Academic discourse communities and learning circles are characterized by collaboration, sharing commonalities in terms of social interactions and language. The discourse of these communities is composed of jargon, common terminologies, and similarities i...
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Ezekiel Bernardo and Rosemary Seva
Explainable Artificial Intelligence (XAI) has successfully solved the black box paradox of Artificial Intelligence (AI). By providing human-level insights on AI, it allowed users to understand its inner workings even with limited knowledge of the machine...
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Timothy Tadj, Reza Arablouei and Volkan Dedeoglu
Data trust in IoT is crucial for safeguarding privacy, security, reliable decision-making, user acceptance, and complying with regulations. Various approaches based on supervised or unsupervised machine learning (ML) have recently been proposed for evalu...
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Nani Fitriani,Tiara Paramita
Pág. 173 - 184
This study aims to analyze the influence of brand image, brand awareness and brand trust on loyalty of grab bike users. Maintaining customer loyalty become the focus of this study since it is a crucial aspect of any company, including online transportati...
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