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DINESH ELANGO,(Assumption University of ThailandThailand)KRITCHANUT PRAYOONPONG,(Assumption University of ThailandThailand)
Pág. 184 - 197
The global market of insecticide products is expected to garner around 16.7 Billion US by 2020, registering a CAGR of 5.0% during the forecast period 2014 to 2020. Companies are operating in this market focus on product launches as part of their growth s...
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Jorge Vieira, Rui Frade, Raquel Ascenso, Inês Prates and Filipa Martinho
In recent years, tourism has experienced remarkable growth worldwide. This sector is rapidly becoming the main export activity and the most important source of GDP growth in several countries. In Portugal, it represented around 19.7% of exports in 2019. ...
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Ruohong Hao, Bingjia Shao and Rong Ma
Rapid online trading expansion and the bloom of internet technologies has raised the importance of effective product video presentations for online retailers. This article developed a model for the impacts of video presentations on purchase intention for...
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Anu Vij
Pág. 23 - 28
Abstract - Advancement in information technology has impacted almost all the businesses and management functions and operations. In the contemporary times, businesses are integrating internet based services in their business model and offerings made to c...
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Yeti Diah Wiyanti,Wisnu Untoro 10.21831/economia.v12i2.9822
Pág. 146 - 158
Abstract: Predictors of The Intention to Use The Internet for Purchasing. The purpose of this study was to examine and analyze the influence of intention to use the internet for purchasing. A survey methodology used to data from 160 Internet users studen...
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Lázaro Florido-Benítez
Pág. 60 - 69
En la actualidad los aeropuertos se promocionan a través de múltiples medios, tales como Internet y en especial mediante aplicaciones móviles, las que están siendo el soporte por el cual las empresas de turismo están canalizando su oferta para mejorar la...
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Nobukhosi Dlodlo
The explosion of the Internet has considerably transformed the fashion industry, by providing a substitute for traditional retail marketing formats. As such, the theory on customer value has taken pre-eminence in determining consumers behavioural intenti...
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