7 Artículos

An Extended Technology-Organization-Environment (TOE) Framework for Online Retailing Utilization in Digital Transformation: Empirical Evidence from Vietnam

Acceso

en línea

Tran Hung Nguyen, Xuan Cu Le and Thi Hai Ly Vu

Digital transformation has profoundly influenced various socio-economic fields and induced retailing firms to utilize digital innovations to maximize business effectiveness in the digital era. The study aims to pinpoint the motivations for online retaili... ver más

Revista: Journal of Open Innovation: Technology, Market, and Complexity Formato: Electrónico

Tabla de contenido: Vol: 8 Num: 0 Par: 4 Año: 2022

The Effects of Perceived Quality of Augmented Reality in Mobile Commerce?An Application of the Information Systems Success Model

Acceso

en línea

Jungmin Yoo

Augmented reality (AR) enables consumers to browse and try products virtually by providing additional information and functionality to mobile shopping. Retailers continue to develop AR technology to engage consumers and enhance their digital shopping exp... ver más

Revista: Informatics Formato: Electrónico

Tabla de contenido: Vol: 7 Num: 0 Par: 2 Año: 2020

The Virtual Shopping Experience: using virtual presence to motivate online shopping

Acceso

en línea

Carolyn Chin,Paula Swatman,Paula Swatman

Online shopping has thus far tended to be a niche business ? highly successful in selling digital products such as shares, software and, increasingly, music and films, it has been less successful in persuading the purchasers of ?traditional? goods such a... ver más

Revista: Australasian Journal of Information Systems Formato: Electrónico

Tabla de contenido: Vol: 13 Num: 1 Par: 0 Año: 2005

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