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I Wayan Gde Sarmawa,Ida Ayu Oka Martini,Ida Ayu Putu Widani Sugianingrat
Pág. 249 - 266
Abstract: Companies are constantly trying to maintain customer trust and loyalty in an effort to preserve business sustainability. Implementing environmental concerns in the form of Corporate Social Responsibility (CSR) is expected to achieve both of the...
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Rin Rin Riyanti, Kokom Komariah, Erry Sunarya
Pág. 1273 - 1283
The research was aimed atdeterminating Influences service quality toward customer loyalty during the Covid-19 pandemic with case Studies to Matahari Departement Store Costumers of Sukabumi City throgh the mediation of Costumer Trust. The research method ...
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Nurul Badriyah,Edi Wibowo,Sumaryanto Sumaryanto
Pág. p.227 - 240
Pelaku usaha rumah makan harus mempunyai keunggulan bersaing dalam upaya meningkatkan loyalitaspelanggan agar dapat meningkatkan dan mempertahankan kelangsungan hidup rumah makan. Tujuan penelitian iniadalah menganalisis perngaruh kualitas produk terhada...
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Nunuk Herawati,Murni Sulistyowati
Pág. p.214 - 226
Tujuan Penelitian ini adalah menganalisis pengaruh Citra Merek, Kualitas Produk, Promosi terhadap KepuasanPelanggan Smarthphone Samsung di Surakarta, menganalisis pengaruh Citra merek, Kualitas Produk, Promosi,dan Kepuasan Pelanggan terhadap Loyalitas Pe...
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Bahtiar Efendi
Pág. 161 - 168
Penelitian ini bertujuan untuk mengetahui sejauh mana pengaruh experiential marketing, kepuasan pelanggan, dan citra rumah makan terhadap loyalitas pelanggan di Rumah Makan Saung Mansur. Populasi penelitian ini difokuskan pada pelanggan Rumah Makan Saung...
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Muhammad Andreaginola Pratama,Rizki Pratama Saleh Siregar,Sabrina Oktaria Sihombing 10.21831/economia.v15i2.27314
Pág. 275 - 291
Abstract: Economic growth in Indonesia encourages the growth of many industries. Specifically, the food and beverage industry has grown significantly in Indonesian economics. Coffee shops with foreign or local brands are growing and competing for h...
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Nunuk Herawati,Murni Sulistyowati
Pág. p.15 - 26
Penelitian ini bertujuan untuk mengetahui dan menganalisis secara empiris pengaruh Kualitas Pelayanan, Penanganan Komplain, dan Fasilitas Teknologi terhadap Kepuasan Nasabah, untuk mengetahui dan meng...
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Yusnita Octafilia, Mira Oktavia
Pág. 137 - 152
Riau is one of the provinces with the largest number of Palm Oil Mill in Indonesia. The large amount of existing Palm Oil Mill and the less amount of customers makes Palm Oil Mill must be able to maintain their business relationship in order to stabilize...
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Irwan Christanto Edy 10.21831/economia.v13i1.12958
Pág. 56 - 67
Abstract: Construction of Antecedent Factor Model of Customer Value-Based Loyalty. The study aims to test the conceptual model of the effect of customer value on customer loyalty through satisfaction, after sales service, trust the brand and relationship...
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Aji Wira Tama,Wisnu Untoro 10.21831/economia.v12i2.10820
Pág. 97 - 112
Abstract: Factors Affecting Brand Loyalty among Smartfren Customers. The purpose of this study was to analyze the effect of the dimensions of customer value and brand identification on brand loyalty and customer satisfaction as a mediating variable. A pu...
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