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Arthur C. R. Gleason, Kenneth J. Voss, Howard R. Gordon, Michael S. Twardowski and Jean-François Berthon
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Elif Narcikara, Yonca Gurol, Ahmet Uzmez
Pág. 45 - 58
Contemporary companies are giving considerable importance to satisfaction of their internal customers as well as satisfying their exterior customers by their goods and products. In tis context, employer branding- an important concept developed by S...
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Mustafa Erdem, Nihat Alayoglu
Pág. 83 - 96
Contemporary companies are giving considerable importance to satisfaction of their internal customers as well as satisfying their exterior customers by their goods and products. In tis context, employer branding- an important concept developed by S...
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Christophe Berthon; Frédéric Coquel
Pág. 1163 - 1194
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Pierre Berthon, Morris B. Holbrook, James M. Hulbert and Leyland Pitt
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Christophe Berthon
Pág. 1809 - 1831
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Melin, F. Zibordi, G. Berthon, J.-F.
Pág. 548 - 558
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D Alimonte, D. Melin, F. Zibordi, G. Berthon, J.-F.
Pág. 2833 - 2843
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Pitt, Leyland; Berthon, Pierre; Berthon, Jean-Paul
Pág. 108 - 116
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Deon Nel,Leyland F. Pitt,Pierre R. Berthon
AbstractThe drive to measure service quality has become a major focus in many organizations, as the links between service quality and business performance have become more clear. Similarly, the development of SERVQUAL, an instrument for the measurement o...
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