3   Artículos

 
en línea
Mansoor Ahmed Soomro, Mohd Hizam-Hanafiah, Nor Liza Abdullah, Mohd Helmi Ali and Muhammad Shahar Jusoh    
Industry 4.0 revolution, with its cutting-edge technologies, is an enabler for businesses, particularly in reducing the cost and improving the productivity. However, a large number of organizations are still too in their infancy to leverage the true pote... ver más
Revista: Informatics    Formato: Electrónico

 
en línea
Syahida Abd Aziz,Muhammad Shahar Jusoh,Mohammad Harith Amlus     Pág. 233 - 237
Brand loyalty is a critical issue faced by organisations. It increases an organisation?s profits and market share. Overlooking brand loyalty among customers raises problems in retaining customers. Besides, retaining the existing customers is more cost ef... ver más
Revista: International Review of Management and Marketing    Formato: Electrónico

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