5   Artículos

Learning and Acting on Customer Information: A Simulation-Based Demonstration on Service Allocations with Offshore Centers

Revista: JOURNAL OF MARKETING RESEARCH    Formato: Impreso

Tabla de contenido: Vol: 48 Num: 1 Par: 0 Año: 2011

Cross-Selling the Right Product to the Right Customer at the Right Time

Revista: JOURNAL OF MARKETING RESEARCH    Formato: Impreso

Tabla de contenido: Vol: 48 Num: 4 Par: 0 Año: 2011

Internet Auction Features as Quality Signals.

Revista: JOURNAL OF MARKETING    Formato: Impreso

Tabla de contenido: Vol: 73 Num: 1 Par: 0 Año: 2009

Cross-Selling Sequentially Ordered Products: An Application to Consumer Banking Services

Revista: JOURNAL OF MARKETING RESEARCH    Formato: Impreso

Tabla de contenido: Vol: 42 Num: 2 Par: 0 Año: 2005

Understanding Reference-Price Shoppers: A Within- and Cross-Category Analysis

Revista: JOURNAL OF MARKETING RESEARCH    Formato: Impreso

Tabla de contenido: Vol: 38 Num: 4 Par: 0 Año: 2001