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Hendrik Suryanto, Farida Hardiningrum
Pág. 38 - 46
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Suyono Saputra, Lady Lady
Pág. 1 - 7
This study aims to investigate the mediating role of customers' satisfaction on the effect of communication and conflict handling on long-term customers' loyalty in the banking sector in Riau Island Province. As part of the implementation of Customer Rel...
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Mohammad Mahmoudi Maymand,Ali Kazemi,Nazanin Sadat Fatehi
Pág. 165 - 170
Relationship marketing is the art of business today. To maintain key customers (profitable) existing skills to create the proper relationship with the customer is essential. Research has shown that the cost of attracting new customers 5 times the cost of...
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Mornay Roberts-Lombard,Lauren Strachan,Leon du Plessis
AbstractThe primary objective of this article is to compare the influence of trust, commitment, and conflict-handling on customer loyalty through the intervening role of Customer Relationship Management (CRM) in the life and non-life insurance sector of ...
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