|
|
|
|
|
Jasna Soldic-Aleksic, Biljana Chroneos Krasavac, Ema Karamata
Research question: In the last decade, the concept of Business analytics (BA) has gone through revolutionary changes. It has gained a lot in popularity and attracted immense interest both in academic and commercial communities. Accepting this reality, th...
ver más
|
|
|
|
|
|
|
|
|
|
|
Alif Huazam
Pág. 1 - 7
Sales promotions are a key marketing tool in communication programs. Sales promotion comprises a wide variety of promotional tools designed to achieve short-term objectives (Huff et al., 1999). Monetary promotions, such as price discounts and coupo...
ver más
|
|
|
|
|
|
|
|
|
|
|
Paola Gasbarri, Daniele Accardo, Elisa Cacciaguerra, Silvia Meschini and Lavinia Chiara Tagliabue
Despite the promising outcomes achieved over time in Asset Management, data accessibility, correlation, analysis, and visualization still represent challenges. The integration, readability, and interpretation of heterogeneous information by different sta...
ver más
|
|
|
|
|
|
|
|
|
|
|
Martin Wynn and Christian Weber
The development and implementation of information systems strategy in multi-national corporations (MNCs) faces particular challenges?cultural differences and variations in work values and practices across different countries, numerous technology landscap...
ver más
|
|
|
|
|
|
|
|
|
|
|
Xinyu Hu, Gutao Zhang, Yi Shi and Peng Yu
The digitization of consumption, led by information and communications technology (ICT), has reshaped the urban commercial spatial structure (UCSS) of restaurants and retailers. However, the impacts of ICT on UCSS and location selection remain unclear. I...
ver más
|
|
|
|
|
|
|
|
|
|
|
Enkeleda Lulaj, Blerta Dragusha, Eglantina Hysa and Marian Catalin Voica
This research investigates the synergistic relationship between sustainability and financial prosperity in businesses, specifically focusing on the impact of consumers on profit growth in Kosovo and Albania. The study aims to understand consumers? percep...
ver más
|
|
|
|
|
|
|
|
|
|
|
Timotej Jagric and Alja? Herman
This paper presents a broad study on the application of the BERT (Bidirectional Encoder Representations from Transformers) model for multiclass text classification, specifically focusing on categorizing business descriptions into 1 of 13 distinct industr...
ver más
|
|
|
|
|
|
|
|
|
|
|
Bilgin Metin, Sefa Duran, Eda Telli, Meltem Mutlutürk and Martin Wynn
In today?s technology-centric business environment, where organizations encounter numerous cyber threats, effective IT risk management is crucial. An objective risk assessment?based on information relating to business requirements, human elements, and th...
ver más
|
|
|
|
|
|
|
|
|
|
|
Romeu Sequeira, Arsénio Reis, Paulo Alves and Frederico Branco
Higher education institutions (HEIs) make decisions in several domains, namely strategic and internal management, without using systematized data that support these decisions, which may jeopardize the success of their actions or even their efficiency. Th...
ver más
|
|
|
|
|
|
|
|
|
|
|
Yusuke Hoshino and Takashi Hirao
Artificial intelligence (AI) has become popular worldwide after technological breakthroughs in the early 2010s. Accordingly, many organizations and individuals have been using AI for various applications. Previous research has been dominated by case stud...
ver más
|
|
|
|
|
|