1   Artículos

 
en línea
Mehrdad Ghanbari,Mehdi Yasemi,Ehsan Abasi     Pág. 116 - 121
The present study tries to test the mediating role of brand loyalty in relationship between consumer value and purchase intention. The research method is descriptive- correlative and it is specifically of structural equations modeling type which uses Sma... ver más
Revista: International Review of Management and Marketing    Formato: Electrónico

« Anterior     Página: 1 de 1     Siguiente »