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Olga V. Grishchenko,Vasiliy S. Kireev,Lyudmila I. Dubrova,Marina B. Yanenko,Ruslan Ya. Vakulenko
Pág. 166 - 172
In the majority of domestic firms physical distribution functions are usually considered to sales. Thus, it is supposed that essential difference between advertising and marketing operations is not available. The marketing logistics as the mechanism of t...
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