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See Kwong Goh,Nan Jiang,Muhamad Faiz Abdul Hak,Pei Leng Tee     Pág. 993 - 1004
The purpose of this research is to examine impact of consumer inertia and product attribute on consumer intention of repeat purchase. This paper also aims to assess the medication effect of satisfaction on relation between product attribute and repeat pu... ver más
Revista: International Review of Management and Marketing    Formato: Electrónico

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