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YongChan Kim, Erdal Atukeren and YeonWoo Lee
The advancement of technology in the biopharmaceutical industry has spearheaded the speed and scale of digitalization in various aspects. New drug development is becoming more complex, costly, and challenging. This paper examines how the pharmaceutical v...
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Linda Saulite, Deniss ?ceulovs and Franti?ek Pollák
This paper outlines the importance and role of non-product-related brand attributes, e.g., user imagery and usage imagery, in local news media content consumption by a younger audience aged 15?24. Due to technological developments, new media content cons...
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Ridwan Muhammad Fauzi, Eki Dudi Darmawan
Pág. 150 - 157
ABSTRACTThis study was conducted to determine the increase in company performance using the Sistro application of PT Kharisma Barokah Muliatama during the New Normal period. In choosing the Sistro Application, PT Kharisma Barokah Muliatama because this a...
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Nadia Fava, Valentina Rosa Laganà and Agata Nicolosi
The pandemic has accelerated the search for innovative product/process/service solutions in city markets as well as the search for ?open innovation challenges? more in line with current needs. The aim of the research is to understand the adaptation mecha...
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Emilio Reggy Sanggra Djorghi, Erry Sunarya
Pág. 281 - 288
The increasing number of Coffee Shops in Sukabumi City significantly continues to grow, making Barn Coffee required to survive and compete by determining the right strategy. Barn Coffee has implemented various strategies. In the last 3 years Barn Coffee ...
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