Acceso al sitio web del Consejo de Políticas de Infraestructura
REVISTA
Sustainability

   
Inicio  /  Sustainability  /  Vol: 9 Núm: 9 Par: Septemb (2017)  /  Artículo
ARTÍCULO
TITULO

Building Corporate Reputation through Sustainable Entrepreneurship: The Mediating Effect of Ethical Behavior

Mª del Mar Ramos-González    
Mercedes Rubio-Andrés and Miguel Ángel Sastre-Castillo    

Resumen

This article investigates how a management approach based on sustainable entrepreneurship can positively affect corporate reputation. The analysis showed that this effect is enhanced by the mediating effect of good governance based on ethical behavior. The empirical study was conducted using data for 104 large Spanish firms defined as sustainable by the Corporate Reputation Business Monitor (MERCO) ranking.

PÁGINAS
MATERIAS
INFRAESTRUCTURA

 Artículos similares

       
 
Sigrid Adriaenssens, Hao Liu, Mariam Wahed and Qianchuan Zhao    
Increasingly strict energy policies, rising energy prices, and a desire for a positive corporate image currently serve as incentives for multinational corporations to reduce their plants? energy consumption. This paper quantitatively investigates and dis... ver más
Revista: Energies

 
Patricio Ojeda Pérez de Arce    
La Responsabilidad Social Empresarial (RSE) es una herramienta de gestión que se ha incorporado en los planes estratégicos de las empresas. De preferencia, la están aplicando las grandes compañías, aunque otras instituciones como universidades, fundacion... ver más