|
|
|
|
|
Linda Saulite and Deniss ?ceulovs
While research on traditional media brands has increased in recent years, few studies examine news media brands and their brand strategies, particularly distinctive brand associations unrelated to media brand content and their impact on audience media br...
ver más
|
|
|
|
|
|
|
|
|
Sumaryanto Sumaryanto,Erni Widajanti
Pág. 382 - 397
The Covid-19 pandemic has had an impact on the marketing performance of MSMEs in Indonesia, as indicated by a decrease in sales. Therefore, various strategies must be carried out to boost the sales, including by implementing marketing innovations and inc...
ver más
|
|
|
|
|
|
|
|
|
Niyungeko Antoine
Pág. 103 - 120
ABSTRACTBhagwati developed a hypothesis that expected economic growth (EG) enhancing impact of exports (EXP) and foreign direct investment (FDI) interaction. This paper checks the validity of the Bhagwati hypothesis by examining the moderation and mediat...
ver más
|
|
|
|
|
|
|
|
|
Mouhib Alnoukari
Big data and big data analytics have been considered to be a disruptive technologythat will rebuild business intelligence. The purpose of this study is to enrich the literature onthe organizational impact of business intelligence and big data based on ma...
ver más
|
|
|
|
|
|
|
|
|
Verica Babic,Jelena Nikolic,Marijana Simic
Pág. 057 - 068
Traditional perspective relying on agency theory is based on the assumption that the board structure, as an internal corporate governance mechanism, determines board effectiveness and, therefore, financial performance. Board size, board composition and l...
ver más
|
|
|
|