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Ravi Shanker
Pág. 331 - 348
Service industry is fast becoming the key to a nation?s success and its importance in the world economy is tremendous. In India too, the service industry boom has powered the growth of the economy. Service industry is different and hence poses special ma...
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Vesna Tornjanski, Sne?ana Kne?evic, Boris Deliba?ic
Pág. 71 - 85
The paper deals with the CRM performance measurement in the banking sectors of Serbia, Greece and India, using the integrated BSC and the customized ANP-BOCR approach. The BSC is used to develop and identify key financial and non-financial indicators att...
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Mohammed Wamique Hisam,Shouvik Sanyal,Moinuddin Ahmad
Pág. 851 - 856
Shopping in India has undergone a revolution with the introduction of modern formats, multiple channels and huge shifts in consumer buying behavior. Modern retailing has entered into India as is observed in the form of sprawling shopping centers, multi-s...
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Azize ESMERAY
Pág. 233 - 236
This study is based on empirical evidence at measuring the relationship between the use of the Accounting Information Systems (AIS) by the Small and Medium Sized Enterprises (SMEs) in Kayseri-Turkey, and firms? improved performance indicators. Kayseri is...
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Joseph M. Groch
With a 17% reduction in golfers over the last decade and a 19% turnover rate among golf facility managers, the golf industry is in decline. The purpose of this study was to establish a more universal method of measuring success in the golf industry in So...
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