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Dafnis N. Coudounaris, Peter Björk, Tõnis Mets, Rustam Asadli and Andreea I. Bujac
Based on the trust/commitment theory and the customer-based brand equity theory, this study aims to ascertain which of the brand equity drivers of A. Le Coq beer have an impact on attachment and its overall brand equity in the Estonian brewery market. In...
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Lilies Prihantini
Pág. 9
This conceptual paper explores the impact of service-related attributes on customer satisfaction in Indonesian family dining establishments in Jakarta. This study is based on the SERVQUAL model, and a quantitative approach will be adopted using SmartPLS ...
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Siyuan Cheng, Didi Yin, Zhuoyan Hou, Zihao Shi, Dongyu Wang and Qiang Fu
Intelligent customer service system is timely, efficient, and accurate, which is more and more popular in grid electric power companies, and the amount of customer consultation is increasing day by day. It is infeasible for human customer service to answ...
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Chun-Rui Wang, Liang-Min Huang, Jia-Yue Yu, Jian-Di Cai and Ta-Jen Chu
Tourist satisfaction is an important reference in destination management decisions, but on-site validation is often lacking. By exploring the relationship between the current situation of recreational fishery and tourism satisfaction evaluation, we can a...
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Douglas Chiguvi
Pág. 14 - 21
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