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Michael Gerlich
In recent years, a new type of influencer has emerged in the field of social media marketing: virtual influencers. Though it is spreading fast, the trend is still new and, therefore, limited research has been conducted on the topic. This study aims to in...
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Teresa Galanti, Clara De Vincenzi, Ilaria Buonomo and Paula Benevene
Background: The impact of technologies on workers has been a recurring theme in occupational health psychology. In particular, the sudden digital transformation of the last two decades, accelerated by the COVID-19 pandemic, has stressed the urgency to in...
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Eduardo Ortega, Gabriela Pedro Gomes, Neuza Ribeiro and Daniel Roque Gomes
The tourism industry has been distinguishing itself by promoting economic benefits and contributing to the creation of employment and opportunities in the country. This paper aims to investigate and analyze the impact of symmetric internal communication ...
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Babu George and Ontario Wooden
Considering the rapid advancements in artificial intelligence (AI) and their potential implications for the higher education sector, this article seeks to critically evaluate the strategic adoption of AI in the framework of ?smart universities?. We envis...
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Marija Miric,Jelena Nikolic,Dejana Zlatanovic
Pág. 001 - 014
Ensuring a workforce is up to date on the latest trends in a rapidly changing business environment is one of the main challenges facing modern companies. To achieve long-term profitability and encourage innovation, they tend to constantly improve employe...
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