Resumen
AbstractExpert observers are predicting more turbulent times for the 1980's. This is having a major impact on the way senior management is approaching its task, which grows more difficult every year. Many information issues challenge top and information system (IS) management today and will continue to do so in ever-changing variety and ever-increasing numbers. In order to take advantage of the strategic opportunities presented by information systems, organizations will have to develop a 'strategic vision' of their IS destination; formulate a coherent IS strategy that supports the organization's corporate strategy; convert this into an action-oriented IS plan; and effectively implement that plan with all the human and organizational problems this presents. A number of interesting new ideas are emerging concerning the use of information technology as a competitive weapon in modern business, and organizations will have to take these into account in their strategic management. IS practitioners are likely to increase their effectiveness in this endeavour if they work with IS academics.