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Adriana Burlea-Schiopoiu and Zineb Znagui
Globalization has led to a geographical concentration of economic activities, known as territorialized networks of organizations, especially technopoles. That is why the knowledge process takes on new dimensions and requires a multidimensional and dynami...
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Byunguk Lee, Boyoung Kim and Ureta Vaquero Ivan
Artificial Intelligence (AI) startups possess four key attributes; being small enterprises, adopting AI technology, undergoing digital transformation, and using big data systems to enhance their competitiveness. This study aims to identify the key influe...
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Nada Mallah Boustani and Claude Chammaa
This paper aims to explore Youth?s attitudes towards digital marketing utility perception and its effect on behavioral patterns in a cross-cultural perspective. The unified theory of acceptance and use of technology (UTAUT 2) model was adopted together w...
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Mega Barokatul Fajri,Guruh Marhaenis Handoko Putro,Jennifer Farihatul Bait,Ira Megasyara
Pág. 21 - 42
This research aims to analyze each of the operational and financial factors that can be used as variables influencing decisions and the intensity of hedging. There are two test analysis model used in this study, the first to test the company decision to ...
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Kyung-A Sun and Joonho Moon
As franchising provides several benefits to both corporations and small business owners, a growing number of contracts have been written through which corporations offer the right to use their brand name and business model, and small business owners pay ...
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