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Vincent O?Connell, Naser AbuGhazaleh, Yasean Tahat and Garvan Whelan
This paper explores the interrelationship between R&D investment, financial leverage, and a firm?s R&D innovation success. Using a sample of UK and EU firms, we predict that changes in one-year-ahead R&D investment are negatively associated w...
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Arini Wahyunina Putri, Asep Muhammad Ramdhan, R Deni Muhammad Danial
Pág. 1254 - 1262
The research was aimed at determining the influence of brand awareness in mediating the relationship between brand associations toward buying decision. The research methods applied were associative descriptive and cluster sampling method by spreading out...
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Sehludi Molele, Thobeka Ncanywa
Pág. 160 - 170
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Raj Kumar Guntuku,Shravan Boini,Kaustav Mukherjee,Ravi Shankara Kummeta
Pág. 111 - 124
Earlier research proved that organizational productivity depends on the implementation of HR practices. Companies grow high by adopting high-performance-oriented practices. The purpose of this study is to see how the employer-employee relationship ...
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Linda Saulite and Deniss ?ceulovs
While research on traditional media brands has increased in recent years, few studies examine news media brands and their brand strategies, particularly distinctive brand associations unrelated to media brand content and their impact on audience media br...
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