Inicio  /  Applied System Innovation  /  Vol: 4 Par: 1 (2021)  /  Artículo
ARTÍCULO
TITULO

Revealing Social Media Phenomenon in Time of COVID-19 Pandemic for Boosting Start-Up Businesses through Digital Ecosystem

Heru Susanto    
Leu Fang Yie    
Fadzliwati Mohiddin    
Arief Amier Rahman Setiawan    
Parastou Khodaparast Haghi and Desi Setiana    

Resumen

When the world was engulfed by a COVID-19 pandemic crisis, various activities could not be carried out normally. Activities may continue from home during a crisis by the use of a smartphone through the internet, because almost all people have their own smartphone, without requiring additional purchase of hardware. For formal learning, people can take the opportunity to use social media platforms to undertake conversations easily by using smart phones, even tablets. Teenagers or adults who are still studying in higher education institutions can undertake continuous learning for their work assignments. For example, they can use these tools to communicate through social media such as the WhatsApp, Telegram, Zoom, Microsoft Team, and Edmodo apps to connect with friends and lecturers. This research reveals trends of digital social media security and usability in the time of the COVID-19 pandemic situation, such as working from home, establishing a start-up, improving business processes and conducting online business within the digital ecosystem. The result is interesting and there are many uses of social media which have been addressed in this study during the COVID-19 pandemic for business purposes. The various social media platforms have different features that are available for use by subscribers, and also make it easier for people to do business. This is mainly due to the fact that they open up the global market and also make it cheaper to advertise. The government as well as the private sector has been in the forefront when it comes to the use of social media. Maintaining a good online presence is one of the key aspects that determine the success of start-up companies. This is due to the fact that most customers usually rely on the customer reviews in determining the ability of a company to meet the needs of clients. The main reason why most companies set up a customer relations department that is mandated with the responsibility of responding to customer feedback on various online platforms. On the other hand, the increased use of social media has brought new challenges when it comes to the security of information. Users must, therefore, secure their servers and technology from external and internal threats. One of the strategies used is the use of passwords to log into a portal where each person authorized to access the portal is provided with a password that is unique and known only by the user. The study has covered all these areas in detail including the use of database management systems in an organization or individual.

 Artículos similares

       
 
Wenxin Wang, Qingyuan Yang, Xia Gan, Xing Zhao, Junfan Zhang and Han Yang    
As an emerging business form of tourism development, homestays also play an important role in China?s rural revitalization and tourism transformation and upgrading, and has attracted increasing social attention. At present, Chongqing is the city with the... ver más
Revista: Applied Sciences

 
Gisela Coronado Schwindt    
This paper seeks to develop some conceptual elements that articulated the social construction of the soundscape of the urban spaces of the kingdom of Castile (15th?16th centuries). We focus our attention on the revision of the normative spheres that stru... ver más
Revista: Acoustics

 
John L. Pfaltz    
Three computer algorithms are presented. One reduces a network ?? N to its interior, I I . Another counts all the triangles in a network, and the last randomly generates networks similar to ?? N given just its interior I I . However, these algorithms a... ver más
Revista: Algorithms

 
Paola Zola, Guglielmo Cola, Michele Mazza and Maurizio Tesconi    
Tracking information diffusion is a non-trivial task and it has been widely studied across different domains and platforms. The advent of social media has led to even more challenges, given the higher speed of information propagation and the growing impa... ver más
Revista: Applied Sciences

 
Elena Chatzopoulou, Márcio Carocho, Francesco Di Gioia and Spyridon A. Petropoulos    
The Mediterranean diet (MD) concept as currently known describes the dietary patterns that were followed in specific regions of the area in the 1950s and 1960s. The broad recognition of its positive effects on the longevity of Mediterranean populations a... ver más
Revista: Applied Sciences