ARTÍCULO
TITULO

The Value of Social Media Advertising Strategies on Tourist Behavior: A Game-Changer for Small Rural Businesses

Nory B. Jones    
Patti Miles    
Tanya Beaulieu    

Resumen

No disponible

 Artículos similares

       
 
Farhan Nauval, Anas Hidayat     Pág. 99 - 108

 
Mirdaim Axhami, Valentina Ndou, Veronica Milo and Paola Scorrano    
Among major international research and practice issues, the issue of the circular economy has emerged recently as ?an alternative economic paradigm? to address the current needs of the present and to search for innovative solutions for the future. The ob... ver más

 
Yoon Joo Park and Sung Joon Yoon    
The rapid advances in information and communications technologies, combined with increased social awareness of today?s consumers, ushered in transformation in consumers? purchase behavior. This big shift away from the traditional ownership-based economy ... ver más

 
Changwon Cho, Boyoung Kim and Sungho Oh    
This study aims to empirically verify whether the entrepreneurial strategic orientation of social enterprises has any effect on organizational effectiveness with the mediation of dynamic capabilities. In the consideration of social enterprises? features,... ver más

 
Ronel Kotze,Karl Hofmeyr    
AbstractPurpose: Society?s expectations of business are said to be increasing, with business expected to play an influential role from a triple bottom line perspective. Shared value creation is a new, emerging theme in the literature on corporate social ... ver más