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JOURNAL OF MARKETING RESEARCH
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JOURNAL OF MARKETING RESEARCH
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Vol: 46 Núm: 4 Par: 0 (2009)
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Artículo
ARTÍCULO
TITULO
Predicting New Customers' Risk Type in the Credit Card Market
Yi Zhao
Ying Zhao and Inseong Song
Resumen
No disponible
PÁGINAS
pp. 506
NÚMERO
Volumen: 46 Número: 4 Parte: 0 (2009)
MATERIAS
ADMINISTRACIÓN
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