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Vol: 50 Núm: 5 Par: 0 (2004)
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Artículo
ARTÍCULO
TITULO
Product Variety Under Brand Influence: An Empirical Investigation of Personal Computer Demand
Hui
K.-L.
Resumen
No disponible
PÁGINAS
pp. 686 - 700
NÚMERO
Volumen: 50 Número: 5 Parte: 0 (2004)
MATERIAS
ADMINISTRACIÓN
REVISTAS SIMILARES
Journal of Economic; Bussines and Accounting (COSTING)
Journal of Business and Behavioural Entrepreneurship (JOBBE)
International Review of Management and Marketing
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