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ARTÍCULO
TITULO

Sink Or Swim: The Development Of International Executives

Monika Renard    
Karen Eastwood    
Kay Tracy    

Resumen

The increasing globalization of business has placed demands on executives to become more effective in understanding, appreciating, and dealing with differences in business practices, customs, and cultures around the world. This four-day seminar assists executives in this internationalization. It trains the participants in country investigation and research, has the executives design web pages for internationalization for a hypothetical company, Great Otter Lodge and Water Park, and requires participants to develop and deliver a training module for what they would need to know as they get off the plane in an overseas location.

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